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Exploring New Dimensions: An Interview with James Petralli of White Denim

  • October 17, 2024
  • 5 min read
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Exploring New Dimensions: An Interview with James Petralli of White Denim

White Denim has built a reputation for constantly pushing musical boundaries, blending genres with fearless creativity. At the helm of this ever-evolving project is James Petralli, whose artistry and vision have shaped the band’s unique sound since its inception in 2008. With their latest album, 12, Petralli dives into new creative territories, balancing personal upheaval, artistic growth, and fresh musical influences. In this candid conversation, he reflects on the distinct 70s-inspired direction of “Second Dimension,” the impact of turbulent life experiences on the album’s themes, and how a move from Austin to Los Angeles has reinvigorated his creative process.

From collaborating with talented session musicians to drawing inspiration from legends like Nick Lowe and Joe Jackson, Petralli’s approach to music-making is one of constant reinvention. As he shares his insights on producing 12 and his experiences in high-level projects like Daisy Jones & The Six, it becomes clear that White Denim’s evolution continues on a path defined by both intention and spontaneity. Join us as Petralli delves into the stories, sounds, and philosophies that shaped 12 and reveals what keeps him returning to the canvas, ready to create again.

1. “Second Dimension” has a distinct 70s orchestral funk vibe. What inspired this direction, and how did Michael Hunter’s involvement shape the song’s development? 

Michael wrote and recorded the music for second dimension on his own. I just penned and performed the lyrics and produced the recording. The band I hired for the sessions that made the final track more or less represented or expanded upon Michael’s ideas. The only instrument on the track that is typically associated with an orchestra is the flute-and there was no precedent for that instrument in Michael’s original arrangement. That was performed by a brilliant composer named Jesse Chandler. I typically only employ musicians that are interested in and capable of autonomously creating compositions. I think this is the primary reason that my group can continue to evolve and maintain steady musical growth. It isn’t always easy from a social standpoint as a bandleader but the music comes first for me and this sort of collaboration is essential to the music of white denim.

2. You’ve cited turbulent personal experiences during the making of 12. How did events like caring for your partner’s father and homeschooling your children impact the themes and sound of the album?

Watching a loved one die is extremely difficult and an experience that all human beings will share. We can choose to turn away as it is happening but it is an essential experience and occurs nonetheless. Music and writing have been the most healthy ways I’ve known to process the events of my life. Caring for children is infinitely challenging and infinitely rewarding and the responsibility has given me a foundation in life that just is and will remain as long as I live. The music is only possible because of these facts-it is difficult to put into words explicitly because I feel like it creates unnecessary and frankly irresponsible separation. The music of White Denim is inextricably and deeply tied to my life and my connection to the lives of others.

3. How did working as a “stunt vocalist” on Daisy Jones And The Sixinfluence your approach to producing 12, especially now that you’ve taken on the role of main producer and engineer?

That was fun. I didn’t end up on the recordings anywhere as far as I know. I was fortunate to get a glimpse of a production at the highest level and take part in a small step taken along the way to something greater. The most important thing I took away from that session is that there are creative professional people in Los Angeles that make great music for a living. I want to be one of them.

4. With influences like Nick Lowe and Joe Jackson shaping this album, what drew you to their music, and how did it inform the creative direction of 12?

I especially like the urgency and studied feel of the work of those guys. They understand how the music should be built and presented on record. I suspect that they are deeply aware of their position in the greater context of music. I aspire to do that-I’m not sure I’ll achieve that natural cool thing on a record but I want to. 

5. How did relocating from Austin to Los Angeles affect your songwriting and production process for this record? Do you hear LA’s influence in the sound of 12?

LA represents promise and possibility for me so I will find and create energy here to continue to pursue a life in art. There are too many bands to name from LA that have influenced my music over the years. One from the past that I will name though is Love. Love is one of the very greatest bands of all time in my opinion and they influence  me every time I sing or play a guitar.

6. Reflecting on White Denim’s evolution since 2008, what elements from your earlier work do you find yourself revisiting in 12, and how have they transformed over time?

I think the music is evolving on a flat plane. In the second dimension if you will. What is today always was and will be as long as I keep showing up with an open heart and the will to create. If I stop, so does our time together.

Check out “Second Dimension” below:

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Chris Ryan

Chris Ryan is an accomplished promoter, event planner, producer, activist, counselor, poet and blogger. Within the course of two and a half years Chris Ryan has worked with some of NYC's most established promoters/event planners, been named 2007′s GaySocialite of the year, granted a promoter of the year award from NYC's most famous gay establishment, Splash. He's worked in some of NYC's top venues including; Avalon, Capitale, Cipriani, Cielo, Pacha, Element, Le Poisson Rouge, XL, G Lounge, Plumm, Hilton Hotel, Indigo Hotel, Spirit, Myst/Quo, Splash, The Ritz, Vlada, Roseland Ballroom, Heaven, etc. In 2008, Chris Ryan has begun to unveil some of the most innovative & unique parties New York City has ever seen. The Fusion events "fuse" together all disciplines of art into an event that remains diverse yet cohesive at the same time. ChrisRyanNYC.com won best gay promotions website from NYC Event Patrons in 2008 & he was granted an award from the Jim Owles Liberal Democratic Club, Gov. Patterson & Michelle Clunie (QAF) saluting him for his hard work in nightlife. Chris Ryan has also begun working with many renown companies, including; doctors, lawyers, physicians, modeling agencies & more. Chris Ryan has been responsible for wide-scale promotions for all these companies & generating tremendous business. Chris Ryan has even started to become National with events taking place in LA & Miami this year. In May of 2009 Chris Ryan received the very prestigious honor of being named a "40 Under 40″ Gays in America by the Advocate Magazine. He also created three successful parties that generated over 1,500 patrons each. In January of 2010 Chris Ryan was featured as one of the top promoters to look out for in Noize Magazine Chris Ryan joined forces with legendary promoter/event producer, Lee Chappell and created one of the most talked about events of all 2010, Desire @ Capitale. Chris Ryan and Lee featured one of the most outstanding artists NYC has ever seen, "Oh Land." Her performance coupled with an exquisite and unforgettable set design added to this extravagant event that held over 1,000 patrons in one of NYC's most successful PRIDE events! Chris Ryan then joined forces with legendary Pacha promoter, Rob Fernandez in addition to Jake Resnicow and Tommy Marinelli to bring one of the largest and most successful parties worldwide to NYC, MATINEE. The event on Governor's Island saw over 2,000+ attendees and one of the most ambitious productions ever. In 2011 Chris Ryan started Emerge Music Promotions with business partner Darren Melchiorre. Emerge Music promotions began signing artists with plans to develop and market the artists to the community at large. Emerge Music promotions has big events planned for 2012 and 2013. Chris Ryan debuted the IMAGE events which took place on top of two of NYC's most beautiful rooftop venues, Rare View and Indigo Hotel. The events were blogged everywhere and featured the fashion designs of several clothing designers, artists and photographers. Chris Ryan felt that fashion and art should be displayed at every event and attracted the likes of Malan Breton, Calvin Klein and even Katy Perry. Chris Ryan began an extremely successful event which incorporated the concept of a house party into a nightclub atmosphere. The event Twist'D at G Lounge has been one of the most talked about events in NYC and allows it's audience to play nearly-naked Twister, beer pong, flip cup & more with other attendees. Chris Ryan was granted an excellence in volunteering award from AVP (Anti-Violence Project) for all his efforts in supporting the organization. 2013 has a very promising landscape on the horizon and Chris Ryan is complacent in saying "you haven't seen anything yet!"

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